How are web page conventions used?
Hollywood Undead uses a very big banner and I believe this is good because it allows fans to know that that is their site, it also has information about the latest album which is good as it shows fans what their newest album is and how to buy it. I like this idea as it has a good image of a city and seeing as the band are from Hollywood it links well with the band. I may also do a similar banner for my web page.
They also use a great background of images of the band. This goes along with the layout of the web page as this background stays the same whilst all the web page is being viewed. It shows fans what the band is really like and gives an idea of the bands genre etc.
They also have links to social networking sites so fans can interact with information about the bands on other famous sites they may use such as facebook, twitter etc. They also have a menu bar that links fans to other web pages on the website. I like the way they have done this as they have kept the page organised and made it easy for people to navigate around the site. I will use this on my web page.
They also have media sources on the web page and this is a good thing because it allows fans to know what sort of songs they produce. This can create more fans and more people to subscribe to the site causing the band to get more money. With this in mind I will also use this technique in my web page.
Who is the target audience? How are they targeted?
The target audience for this web page is the fans of the band, mainly male as they do heavy rock. However they can also come under Indie rock, therefore their music may relate to many more. They way it does this is with the colours used on the web page such as blacks, whites, some reds. This is stereotypical of people who like this sort of music.
They are also targeted by the images used on the site, as the background image includes the band with their masks, performing, some girls etc. giving the idea to viewers of what type of band they are. Also looking at their new album cover shows a grenade, and this could relate to people in the war etc, even though the music may not it captures the eyes of a wider range of people.
How successful is it at promoting the artist?
I believe it is very successful at promoting the artist as as soon as a viewer or fan looks at the site it is advertising the new album, and this allows the audience to know that its available to buy now or download without even looking at the rest of the page or site.
Also giving the viewers a chance to listen to the music on the web page will also encourage them to buy the album, even youtube clips that are available on the page will encourage them more to do this.
By the looks of the web page it looks like they are promoting this site and the band on other social network sites. This gets more people knowing about the band and looking at the site, which will end up in some people listening to the songs and buying the album. This includes connecting with the web page from another site i.e. facebook, twitter, myspace etc. so the fans who do so are always in the know about the latest things and happenings of the band, including when a new album comes out.
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